Tag: marketing

Features

Gen-Z: The Most Influenceable Generation?

ÔÇÿThe fastidious woman today must have immaculate underarms if she is to be unembarrassedÔÇÖ reads a 1922 ad in HarperÔÇÖs Bazaar. As sleeves and skirts got shorter, the pockets of the depilatory industry got larger, with a new demographic to target and more people to sell to. Nowadays we donÔÇÖt have to open magazines or drive past billboards to be told to buy, buy, buy; … Continue reading Gen-Z: The Most Influenceable Generation?

Contributing Writer
Video Games

Mobile Game Marketing

YouÔÇÖve likely seen that advert with Kate Upton walking through a massive medieval battlefield completely unharmed. You may not even have noticed the battlefield past how great herÔǪ dress is. Yeah. Anyway, can you even remember what the advert was for? Some kind of mobile gameÔǪ Clash of Clans, was it? No, that one has animated ads with flying pigs and all sorts. That advert … Continue reading Mobile Game Marketing

Tom Morris