Politics, Personality, Power: One man’s curious rise to Number 10

By Phoebe Bohana In the last month, the UK political system has demonstrated very powerfully the differences between past and present political systems. Boris Johnson became leader of the Conservative party after he won over an astonishing amount of party members. How did he become the favourite to win? In this article we look at the strategic intent behind political personas and the changing media … Continue reading Politics, Personality, Power: One man’s curious rise to Number 10