Ad or Advent?
Words by Katie Brosnan 2022 has seen the cost-of-living crisis surge to an unprecedented level. Usually, headlines are met by retailers spending millions on their Christmas advertising, particularly John Lewis and Sports Direct. However, this year most retailers have reduced their spending significantly, showing solidarity with those struggling with costs this Christmas. The message in most Christmas adverts this year focus on the importance of family and unity, reflecting that … Continue reading Ad or Advent?